Be a Topic Expert.

Every episode starts with a headline... a law, a market, a machine. Then the person who can say what it actually means for a family.

What Lasts with Joe Sugg, Generational Wealth Advocate, is for families building first-generation wealth. Most of what decides whether that wealth lasts isn't the plan. It's communication and trust.

As a Topic Expert, you are presented as the expert on your topic. You bring your story, not a pitch. And you share the episode with your audience.

Tell us what you can speak to. When it fits a show we're building, we'll email you to set a time to record.

You

JPG, PNG or WebP. Or paste a link to a high-resolution headshot below.

Two or three sentences, the way you'd want it read on air.

Your topic

A headline, trend or current event affecting families building first-generation wealth. Up to three.

Where you stand on one of them, in a sentence. The show takes stands.

A personal or family story tied to it. Often the best part of an episode.

Timing
Sharing it

We read every answer. Nothing you send is shared outside HeyFi.